Psychology of Persuasion
Throughout history, persuasion has been a fundamental skill used by leaders, marketers, and individuals seeking to sway others’ opinions or behaviors.
Tips to Keep Your Audience Engaged
With an overwhelming amount of content available across various platforms, standing out and keeping your audience engaged is crucial for any business with an online presence. Whether you run a website, a blog, a social media channel, or host live events, understanding the key strategies to captivate your audience is essential for success. These tricks […]
How to Create Successful CTAs
There is no denying that a well-crafted CTA (Call to Action) is a powerful invitation to your audience, compelling them to take a desired action, whether it’s making a purchase, signing up for a newsletter, or downloading a resource. To drive maximum conversions it is important to put up catchy CTAs that will attract the […]
Tips to Optimize Your Website Content
In today’s digital era, having an online presence is essential for businesses and individuals alike. However, simply having a website is not enough to attract and retain visitors. To stand out in a crowded digital landscape, you need to optimize your website content effectively. Website content optimization involves creating valuable, relevant, and engaging content […]
Mobile Optimization Tips & Tricks
You and probably 90% of the people who would ever read this blog would be doing so on a mobile phone. A tiny device that most of us spend so much of our time on, scrolling and browsing. So if your website is not cut out to be mobile-friendly, it would most likely not do well. […]
The Art of Social Listening
Social listening is the process of intentionally monitoring and analyzing online discourse (conversations, discussions, and mentions) related to your business and industry to develop a better understanding of the market. But this goes beyond merely monitoring mentions of your business, rather it involves actively understanding and responding to the needs, preferences, and feedback of your […]
The 3 Keys to Create Shareable Content
Social Media is an ever changing landscape. With new trends coming and going, it can surely be intimidating to navigate and keep a track of the do’s and don’ts. But there is no need to fret, for all social media practices are a display of human psychology. So as long as you understand how the […]
CRO 101
When you run a business, your main goal is not to get the maximum number of people to come to your shop as visitors, but rather for them to become your ideal customers. No matter the amount of on-lookers, if there are no people who are actually bringing you business, there is no point to […]
10 Effective Ways to Generate Leads for Free
Did someone say free? Count us in! Because who doesn’t like free things? While paid lead generation has many advantages and our team at Senator Marketing is known for its quality lead generation services, we do realize that not every business is cut out for the paid game. To know more about the requirements […]
7 Marketing No No’s You Must Avoid as a Startup
Starting a new business can seem like all unicorns and rainbows but in reality is a herculean task. The market is filled with multiple individuals trying to make it big in the business world. So are your ideas and passion really enough to set you apart from your peers? Or does making a distinctive business […]
